Users will soon have a updated setting that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their streams. This initiative comes as the service disclosed that it currently hosts more than 1 bn AI-generated clips.
Testing and Rollout
This change is being tested over the next few weeks before a full-scale launch. This shift aligns with a surge in AI-generated material, driven by new AI video creators.
The Broader AI Trend
Studies have shown that nearly a tenth of the fastest-growing channels on a competing service exclusively feature clips produced artificially. A large amount of this content is deemed “AI slop”, a term for inferior, bulk-generated content that is frequently absurd or surreal.
“We know from our community that many people enjoy content created using AI tools, ranging from computer-generated images to informative clips, and we want to provide users the option to see more or less of that, based on their own preferences,” commented a platform representative.
Volume and Proportions
The service announced that there are currently over a billion videos on its network identified as artificially created. In total, over 100 mn videos are submitted to the service every day, making clips made by AI a relatively small portion of its complete catalog.
Customizing Your Feed
Members will be capable of decrease or raise the level of AI-generated videos they watch by opening the “manage topic” feature in the app and choosing AI-made media. Further subjects that currently be modified under the tool encompass current affairs, fashion, aesthetics, and movement.
Content Labeling and Policies
TikTok’s rules oblige creators to tag convincing AI-generated content, and it bans malicious AI impersonations of public figures or critical incidents. Any believable AI video that is without a tag can be taken down under its terms of service.
Additionally, the platform will henceforth attach an AI-generated watermark to content created with its proprietary AI systems, or identified by an collaborative effort for spotting content made by AI. This action is designed to deter users from attempting to bypass the tagging system.
Responsible AI Funding
The platform is additionally establishing a $2m awareness program for experts and organizations to produce informative material about ethical AI use. This initiative will benefit charitable organizations focused on educating programming and robotics.
Platform Protection
TikTok has defended its moderation strategy, during controversy over intentions to lay off a large number of review team members in the United Kingdom. It is set to cut a significant number of roles in its trust and safety division in London, with labor groups and digital protection specialists raising concerns that staff are being displaced by machine-led review.
A trust and safety lead stated that human moderation would remain essential, but AI can protect employees by eliminating the most harmful content before it gets reviewed by people. TikTok announced a significant reduction in explicit and harmful content handled by human moderators over the past year due to intervention by its automated systems.
It is vital to combine humans and technology to maintain a secure environment,” she said. “We’ll have humans as involved in the system, but we further consider it’s very important to reduce exposure to unsafe media as swiftly, which is where a significant AI assistance is proving valuable operate efficiently.”
